Cold email templates for startups
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Three Cold Email Templates That Work on Founders
Template 1, the funding hook:
"Hi {first name}, saw {company} just closed your {round}. Congrats. Teams at your stage usually hit {specific problem} right after a raise. We help with exactly that. Worth a quick look?"
Template 2, the hiring hook:
"Hi {first name}, noticed {company} is hiring {role}. That usually means {related need}. We help {similar companies} solve it without adding headcount. Open to a 10-minute call?"
Template 3, the peer proof:
"Hi {first name}, we work with {comparable startup} on {outcome}. Given {company}'s recent raise, thought it might be relevant. Happy to share how they approached it."
Keep each under 90 words and swap the bracketed parts for real detail.
Making Templates Feel Personal at Scale
Templates save time, but the first line must be specific or the whole email reads as spam. The scalable way to personalise: - Anchor on a real, recent event (the funding round, a hire, a launch) - Use accurate, dated facts so the detail is always right - Vary the opening line per prospect while keeping the body templated
Because JustRaised ties each founder to a dated funding filing, you always have a true, specific hook to open with.
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